PERNOD RICARD JAPAN

LINK 8

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BRAND IDENTITY - PACKAGING DESIGN - artwork

LINK 8 blends the craftsmanship of leading Scotch whisky "Chivas Regal" and renowned Toyama Sake house "Masuizumi".

Inspired by the “art of blending”, the Sake is matured for 10 months in ex-Scotch whisky casks. It celebrates the link between Japan and Scotland, including the distance “8,888km” from the home of Chivas Regal in Scotland, to the Masuda Sake Brewery in Toyama city, the home of Masuizumi.